Let's face it! We are on the wrong track. In a world of global competition, financial crises, environmental pressures, rampant consumerism and rapid technological advancement, the business of fashion is changing quickly. We must learn to adapt, change the rules and play a better game.
We need to take a holistic responsibility, think in creative paths and develop more sustainable business models for the fashion industry of the future.
It's time to bring forward an improved DESIGN INTELLIGENCE with better solutions based on the awareness of important ethical, social and environmental issues.
It's a joint effort. We can all make a difference by sharing design knowledge.
Design Intelligence;FASHION is a full day of creative and knowledge-sharing experience. Lectures and networking.
Design Intelligence;FASHION takes place at the Tishmann Auditorium at 66 W 12 street, New York.
Program:
8:50am
Introduction by Designboost: What is Design Intelligence; FASHION.
Welcome speech by Joel Towers
9.20am
SESSION ONE
Hazel Clark, Ulrica Berglund, Eric Stubin
10.45am
Energizing break
11.00am
SESSION TWO
Marcus Bergman, Otto von Busch, Sarah Scaturro
12.00pm
Lunch break
1.00pm
SESSION THREE
Sabine Seymour, Emy Blixt, Martina Arfwidson
2.30pm
Energizing break
3.00pm
SESSION FOUR
Rebecca Earley, Isabel Encinias, Timo Rissanen
4.00pm
Wrap-up
Design Intelligence;FASHION is free for everybody. There are limited seats. It is on first come first served.
Here is a description of the speakers.
Joel Towers, Executive Dean of Parsons the New School for Design
Joel Towers became dean of Parsons in 2009. He came to Parsons in 2004 as an associate professor of Architecture and Sustainable Design, to lead the division’s sustainability initiatives. In 2006, he became the inaugural director of the New School’s Tishman Environment and Design Center and an associate provost for Environmental Studies. Before joining The New School, he taught in Columbia University’s Graduate School of Architecture, Planning and Preservation. A practicing architect for the past two decades, he is a leader in the field of environmental research, drawing on disciplines ranging from design conceptualization to construction methodology to urban design. Joel received his Master of Architecture from Columbia University and his BS in Architecture from the University of Michigan.
Hazel Clark, Research Chair of Fashion at Parsons the New School for Design
Hazel Clark is Research Chair of Fashion at Parsons the New School for Design, New York, where she recently initiated the MA in Fashion Studies, and MA in Design Studies. She is a design historian and theorist with a specialist interest in fashion, textiles, and design and culture, identity and responsibility. Dr Clark has taught and undertaken research in the United States, Europe, Asia and Australia. Her books include The Cheongsam (2000), the co-edited Old Clothes, New Looks: Second Hand Fashion (2005), The Fabric of Cultures: Fashion, Identity, and Globalization (2009), Design Studies: A Reader (2009), and the forthcoming, co-authored, Fashion and Everyday Life: Britain and America, 1890-2010.
Ulrika Berglund - PhD Student, Centre for Fashion Studies at Stockholm University
Ulrika Berglund is a PhD student at the Centre for Fashion Studies, Stockholm University. Her thesis examines the development of the Swedish fashion industry in the years 1930 to 1960. Ulrika has ten years of experience as a strategic advisor and press contact for a variety of Swedish fashion brands. Her previous education includes a bachelor’s degree in business administration and economics and fashions studies on a master level. In addition, she has a certificate in construction and design from the Academy of Cutting and Tailoring in Stockholm.
Gudrun Sjödén, designer and founder, Gudrun Sjödén
Gudrun Sjöden makes colorful clothes and home textiles in natural materials with a Scandinavian design sensibility. Garments are designed to be functional and versatile and mixed and matched to suit women of all ages, shapes and sizes. With a head office in Stockholm, Sweden, the company manages their own concept boutiques, catalogues and web shops to customers across the world. Known for their bright color and print combinations, with an artisinal craft appeal, Gudrun Sjöden produces timeless clothes with a long lifespan, and works with eco-jersey, minimized chemical use, chlorine-free paper and reduced packaging.
Eric Stubin, Chairman, Council for Textile Recycling
Eric Stubin, is the owner and CEO of America’s oldest recycler of post consumer textile waste, Trans-Americas Textile Recycling Inc. The company recycles some 140,000 units of apparel and footwear daily in its facility located 25 minutes from New York City. Recently Mr. Stubin has taken on the role of chairing a national advocacy nonprofit organization, The Council for Textile Recycling. The CTR’s mission is create more awareness about keeping what we wear - out of our landfills. The council will accomplish this goal through leveraging the combined resources of all stakeholders: brands, retailers, charities, government, recyclers, academics and consumers. This year with the addition of nationally prominent charities and one of the industry's largest apparel companies the CTR’s goal of zero post consumer textile waste by 2037 is becoming synonymous with intelligent design.
Marcus Bergman, head of sustainability, Gina Tricot
Marcus Bergman is newly appointed Head of Sustainability at Gina Tricot, the fastest growing fashion chain in Northern Europe. Right now, he is directing change in the supply of raw materials as well as working at a new communicative platform for the brand's sustainability efforts. This brings about a nomadic existence with a suitcase half filled with suits and half filled with khaki trousers. Marcus Bergman is a frequent lecturer on sustainability issues in the fashion industry and a passionate believer in the transformative power of poetic design. His design heroes are William Morris, the Swedish furniture designer Carl Malmsten, Ralph Lauren and Charles and Ray Eames.
Otto von Busch, assistant professor in integrated design, Parsons the New School for Design.
Dr. Otto von Busch is an artist and fashion designer, teaching Integrated Design at Parsons the New School for Design. In his work he explores how fashion can be acting as a form of civic engagement, building community capabilities through collaborative craft and social activism. As a visiting research fellow at London College of Fashion he has organized projects inquiring how garment repair can be a tool for mending the social fabric of communities, and how hoodies can be probes for critical explorations of local neighbourhoods.
Sarah Scaturro, Conservator, Metropolitan Museum of Art, The Costume Institute
Sarah Scaturro is the Head of the Conservation Laboratory at The Costume Institute, Metropolitan Museum of Art. Formerly the Textile Conservator at the Cooper-Hewitt, National Design Museum, Smithsonian Institution, she currently lectures in both FIT’s Fashion and Textile Studies MA program and Parsons Fashion Studies MA program. She has curated several exhibitions including Principals of Design: Pratt Fashion Alumni and Ethics + Aesthetics = Sustainable Fashion, both held at Pratt Manhattan Gallery in New York City. Sarah’s research, writings and lectures bring to the forefront questions regarding the materiality of fashion.
Sabine Seymour, Director Fashionable Technology Lab, Parsons the New School for Design
Dr. Sabine Seymour focuses on fashionable technology and the intertwining of aesthetics and function in design and technology. She is the Chief Creative Officer of her company Moondial, which develops fashionable wearables and consults on fashionable technology to companies worldwide. Dr. Seymour is Assistant Professor of Fashionable Technology at Parsons The New School for Design in New York and lectures worldwide at numerous institutions. She serves as a jury member and chair for many internationally renowned institutions and conferences. Her recent books ‘Fashionable Technology’ and ‘Functional Aesthetics’ have received excellent reviews.
Michael Bricker, chief innovator, People for Urban Progress.
Michael is the Co-Founder and Chief Innovator of People for Urban Progress, an Indianapolis-based non-profit and urban design do-tank. PUP is best know for salvaging and repurposing the RCA Dome roof fabric, the Superbowl XLVI fabric, and the Bush Stadium seats. Beyond PUP, Michael also works at a production designer in the film industry. His most recent credits include, The Bounceback, Computer Chess, and SXSW 2011 Grand Jury Prize Winner Natural Selection. Michael earned his Master in Architecture from the University of Texas at Austin, where he taught production design at the University of Texas Film Institute. He has also served as a Visiting Assistant Professor of Art at Wabash College.
Emy Blixt, designer and creative director, Swedish Hasbeens
Emy Blixt believes you can change the world if you combine a great product with a great message. ”It’s been done before and it can be done again”. Before Swedish Hasbeens, she was teaching Swedish as a second language. She started a fashion company, having no previous experiences from the industry. The challenge from the start has been to make Better Shoes For A Better Life, in organic materials with new fashion designs using traditional production methods from the 70’s.
Martina Arfwidson, owner and president, Face Stockholm
Martina Arfwidson was born in Stockholm in 1966. Raised as an only child, she was inspired by her mother’s passion and determination, learning from a very young age that she could do anything she put her mind to. In the fall of 1989, she joined her mother in opening the first Face Stockholm shop in New York on The Upper West Side. Today Face Stockholm is recognized internationally; together with her Mother, Martina has been the proud recipient of many business awards including The Economic Woman of the Year and Entrepreneur of the Year from the Independent Cosmetic Manufacturers American Division. With an e-commerce website and stores in the USA, Sweden, Norway, Dubai and New Zealand, the brand has expanded to include an eyewear collection, amenities line and even a magazine.
Rebecca Earley, researcher, MISTRA Future Fashion
Rebecca Earley is Director of the Textile Futures Research Centre (TFRC) and is an award-winning designer and researcher at TED (Textiles Environment Design), at the University of the Arts London. She is known for both her unique printed textiles and her design-led research into sustainable textile design strategies. Her research seeks to develop innovative design strategies to reduce the environmental impact of textile production, consumption and disposal. TED’s TEN helps individuals, small and medium enterprises, and large companies and corporations make more informed and innovative design decisions.
Isabel Encinias, consultant in creative direction, Urban Zen
Isabel Encinias has been designing jewelry for the great jewelry houses of Europe for the past 15 years. It was her experience as Design Director at John Hardy in Bali that brought her up close to the idea of sustainable design and preservation of culture. Directly following her experience in Bali, Encinias took on the Art Direction of JEM Jewelry Ethically Minded, a sustainable and ethical Paris-based jewelry house. Since October 2010, she has been the Creative Director of the Haiti Artisan Project with Urban Zen, working to create sustainable livelihoods through the preservation of culture in the artisan sector of Haiti.
Timo Rissanen, Assistant Professor of Fashion Design and Sustainability, Parsons the New School for Design.
Timo Rissanen is the Assistant Professor of Fashion Design and Sustainability at Parsons The New School for Design in New York. He is a Finnish fashion designer, whose creative practice is grounded in inquiry through cutting. His research centres on fashion and sustainability, with particular focus on zero-waste fashion design. He sees fashion as integral to the everyday experience of living; creating a fashion system that enriches humanity is a task for us all.
Design Intelligence;FASHION also gather 100 specially invited key players from the international fashion industry and its environs; designers, corporations, organizations, students, educators, journalists, executives, directors, editors, stylists and many more. Workshops, networking, social activities and lunches, cocktails, dinner featuring organic food from local Swedish chefs and purveyors and a fashion party.
Among the participants:
Ewa Björling, Minister for Trade, Ministry for Foreign Affairs
Annika Rembe, Director-General, Swedish Institute
David E. Van Zandt,President of the New School
Joel Towers, Executive Dean of Parsons the New School for Design
Niklas Arnegren, director of cultural affairs and public programs, Consulate General of Sweden in New York
Eric Stubin, owner and CEO, Trans-Americas Textile Recycling Inc
Hazel Clark, research chair of fashion, Parsons the New School for Design
Sarah Scaturro, head of the Conservation Laboratory at The Costume Institute, Metropolitan Museum of Art
Dr. Sabine Seymour, assistant professor in Fashionable Technology, Parsons The New School for Design
Michael Bricker, chief innovator, People for urban progress
Isabel Encinias, Consultant in Creative Direction, Urban Zen
Timo Rissanen, assistant professor of Fashion Design and Sustainability, Parsons The New School for Design
Rebecca Earley, Researcher, MISTRA Future Fashion
Kay Politowicz, Researcher, MISTRA Future Fashion
Richard Prime, Svensk Form
Kristina Rennerstedt, cultural counselor, Embassy of Sweden in Washington DC
Karin von Hedenberg, Culture Ministry of Sweden
Stephen Burks, founder and designer, Readymade projects
Francesco Missoni, designer, Readymade projects
Marcus Bergman, head of sustainability, Gina Tricot
Jennifer Minniti, chair, fashion, Pratt Institute
Emy Blixt, creative director, designer and founder, Swedish Hasbeens
Martina Arfwidson, owner and president, Face Stockholm
Rachel Wilkie, design director, BLK DNM
Gudrun Sjödén, designer and founder, Gudrun Sjödén
Jacob Brown, journalist, New York Times
Caroline Payson, Director of Education, Cooper Hewitt National Design Museum
Sarah S Freeman, Public Education Manager, Cooper Hewitt National Design Museum
Natalia Altewai, designer, Altewaisaome
Randa Saome, designer, Altewaisaome
Jeroen van den Eijnde, teacher + researcher, ArtEZ institute of the arts
Kate Black, founder, Magnifeco.com
Jenny Grettve, founder Jenny Grettve
Maxjenny, creative designer, Maxjenny
Ida Sjöstedt, designer and creative director, Ida Sjöstedt
Anna Angseryd, founder and designer, Patouf
Jenny Angseryd, Patouf
Ulrika Berglund, PhD Student, Centre for Fashion Studies at Stockholm University
Argot Murelius, NY Correspondent, Swedish Fashion Council
Yurika Dusart Nakazono, co-Founder and creative director, Terra New York
Otto von Busch, assistant professor in integrated design, Parsons the New School for Design
Sofia Hedström, investigating fashion journalist, Sofia Headstrong
Lars Andersson, designer, Lars Andersson
Maja Svensson, founder, Elsa and me
Johanna Björk, founder, Goodlifer.com
Ottil Säfwenberg, textile designer
Jonas Hallberg, chief creative officer/partner, Vitro
Andreas Fornell, architect, BozartFornell
Jaeuk Jung, experience designer & trend analyst
Fredrik Carlström, founder, C&CO
Tara St James, creative director, Study NY
Susannah Drake, founding principal, dlandstudio pllc
Ingrid Mida, collections coordinator, Ryerson University School of Fashion
swissmiss, founder, tattly + creativemornings
Despina Papadopoulous, founder, Studio 5050 & Principled Design
Anna Rabinowicz, founder and designer, RabLabs
Brian Guze, director - store design east, Starbucks coffee company
Carmen Artigas, Sustainable Fashion Designer, Consultant and Educator (Parsons and FIT)
Michael Bricker, chief innovator, People for urban progress
+Aziz, Senior Trend Analyst, FATHOM+HATCH
Roseanna Roberts, director of color trends, The Color Association of the United States
Kim Burgas, lead designer, PhotoShelter
Mikael Håkansson, CEO, Ugly Duckling
Hanna Belleus, PR manager, Bolon
John-Michael Ekeblad, chief creative officer, Daytime NYC
Peter Simonsson, creative director, The White Briefs
Monica Ekervik Hedman, PR manager, Gudrun Sjödén
Caroline Le Bongoat, strategic development officer, City of Malmö
Jenny Bergström, Project Manage, Swedish Institute
Karin Kärr, Project Manager, Swedish Institute
Nora Abousteit, Founder and CEO, Kollabora
Ellinor Stigle, fashion photographer
Daniel Oelker, SVP Communication & Branding, Hilding Anders International
Giana Pilar González, lead user experience architect, LBi New York
Teres Arvidsson, agent/brand consultant, Made by Scandinavians
Jennie Ma, fashion and beauty editor at The Knot
Halina Steiner, project manager/designer, dland studio
Helena Fredriksson, designer/owner, H Fredriksson
Tamara Albu, associate professor of Fashion at Parsons the New School for Design
Lucia Cuba, fashion designer and social researcher
Shan Liu, freelance media designer
Shannon Bell Price, assistant chairperson, Pratt Institute, School of Art & Design
Ninna Berger, textile artist, Restructional Clothing
Anna Blom, fashion journalist
Natalia Allen, president, Essentialist
Todd Nicewonger, Postdoctoral Fellow in Art and Design History and Theory, Parsons the New School for Design
Kioka Williams, artist researcher, Brooklyn Clothing Exchange
Tamara Leacock, owner and creative director, Recicla GEM
J.R. Campbell, professor and director, The Fashion School, College of the Arts, Kent State University
Sydia Davis, Fashion Design Student, Art Institute of New York
Lauren Peters, Part Time Faculty in Fashion Studies at Parsons and Founding Editor of Fashion Studies Journal
Kimberly Jenkins, Student MA Fashion Studies Program 13' at Parsons the New School for Design
Lauren Gomez, Student MA Fashion Studies Program 14' at Parsons the New School for Design
Alessandro Esculapio, Student MA Fashion Studies Program 14' at Parsons the New School for Design
Eileen Moran, Founder of Origin 23
Margarita Benitez, assistant professor, fashion design, College of the Arts, Kent State University
Noél Palomo-Lovinski, associate professor, fashion design, College of the Arts, Kent State University
Kim Young, interim director of NYC Studio
Pascale Gatzen, associate professor of integrated design - Parsons the New School for Design
Melinda Wax, Director Adult Programs, SPACE, Parsons
Cara McCarty, Curatorial Director, Cooper Hewitt National Design Museum
Malin Landaeus, owner and founder, Malin Landaeus; Select Vintage Collections
Nova Landaeus, co-owner, Malin Landaeus; Select Vintage Collections
Julia Poteat
Lanii Johnsson
Chris Rivera
Omotara Labinjo
Gabriela Sianez
Varsha Agrawal
Michael Yee
Nicole James
Selysette Sanchez
Design Intelligence;FASHION is a collaboration between the Swedish Institute and Designboost. With support by Parsons The New School for Design, Cooper Hewitt National Design Museum, Fashion Center, The Embassy of Sweden in Washington DC, the Consulate General of Sweden in New York, Svensk Form, Swedish Trade Council, and fashion brands, organizations and individuals from Sweden and the US.
Catering by FIKA.
SWEDISH FASHION GOES NEW YORK
The first BoostReview is focusing on Design for Life. It´s not about the design world. It´s about how we can shape and design our way of life. 
